1. Black Friday Becomes Brighter as Patagonia Gives 100% For the Planet

    During trying and uncertain times like these, it’s important to have your priorities straight, and we’re so glad Patagonia continues to be a brand that is conscious of its impact. On Black Friday, November 25, which is one of America’s biggest consumer shopping days of the year, Patagonia will be donating 100% of their retail store and online global sales to grassroots environmental organizations charged with protecting our air, water and soil. Yes, you read this right. They are allocating all of this lucrative day’s revenue to support our planet’s wellbeing. … Read More

  2. Patagonia Launches Vote Our Planet: A Campaign to Protect Our Air, Water + Soil

    Patagonia has become a model outdoor industry brand, moving beyond just making apparel and gear to focus on sustainability and environmental initiatives, while inviting its customers to do their part to also make the world a better place. This week, the brand has continued its good work by launching Vote Our Planet, a major non-partisan environmental campaign that is urging Americans to vote up and down the ballot to elect officials and support referendums that will defend our planet’s air, water and soil, and protect the health and well-being of American families. … Read More

  3. Going Green: The Rise of Sustainable Design

    Sustainability can be a tricky issue when it comes to apparel. We already know that quality usually precludes a killer deal, but how do you make sure the extra cash you’re paying is going to responsible practices all the way down the production line? How can we be sure that new jacket or T-shirt has a minimal environmental impact? Transparency in production is a tall order, for sure, but one group is trying to take the guesswork out of greening up our wardrobes. … Read More

  4. Geoff McFetridge for Patagonia

    L.A.-based artist Geoff McFetridge has created some pretty rad artwork for one of our favorite socially conscious brands, Patagonia, over the years. Not only a fan of their products, but also the way they conduct their business, Geoff was recruited by Patagonia’s Surf Ambassador Chris Malloy to collaborate with him to help the brand develop their “Ocean Initiative” surf line’s identity. He also created The Sea Rambler for the Patgonia store in Cardiff, a sketch that turned into a T-shirt graphic that turned into a piece of workable art in the form of a surfy/rickshaw/shower situation for a cash wrap display.

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  5. On Our Radar: Patagonia’s Nano-Air Products

    Stop. Start. Take off a layer and put it right back on. Escaping to the mountains and getting down with some exciting outdoor activities can be tough to prepare for. Climbers, skiers and hikers know that the layers go on in the morning and come off as the body heats up. But what if outerwear could offer insulation and warmth, as well as breathability and temperature regulation? Good news, Patagonia’s new Nano-Air™ products offer both!

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  6. Patagonia Presents: DamNation

    On Thursday, June 5Patagonia will present free screenings of the award-winning, feature length documentary DamNation in 23 cities nationwide. DamNation is a film odyssey across America that explores the sea change in our national attitude from pride in big dams as engineering wonders to the growing awareness that our own future is bound to the life and health of our rivers.

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