San Francisco-based designer and photographer KYLE FROST recently took on the southern section of LOST COAST TRAIL with our buddy Eric Bach from Hipcamp. The two outdoor warriors trekked about 20 miles from Needle Rock to Usal Beach, an area with unbelievable views of the California coast and Pacific Ocean.
“Flying our flag for active lifestyle products raising the bar.”
New products come and go, but certain items make a lasting impression on us. They are the “greatest hits.” They are DISTINCTIVE PRODUCTS DESIGNED TO ELEVATE OUTDOOR ADVENTURE, but what makes them special? They are the perfect combination of form and function. These products are not only innovative, but they are also created to LOOK GOOD AND FEEL RIGHT.
We crafted the recent issue of RANGE MAGAZINE to represent a playful intersection of CREATIVITY AND THE OUTDOORS. With the gracious help of some talented artists, illustrators, designers and photographers we were able to enhance our original editorial content and bring life to the trends and products we love.
As usual, the gear at last week’s Outdoor Retailer Summer Market knocked our socks off! The directional new prints, unexpected brand collaborations, and minimalist designs got us fantasising about some outdoor adventures and camping excursions we would like to go on in the near future. The kind of wild trips where you get to combine super lightweight, technical products, with not-so-lightweight pieces and no one harshes your vibe or gives you grief for having a healthy imagination.
We typically spend the bulk of OUTDOOR RETAILER running around the Salt Palace from appointment to appointment. In the past we have shot upwards of 3,000 photos over the course of the trade show in hopes of capturing every significant product being released for the upcoming season. While incredibly efficient, it also becomes super boring and we end up running frantically from booth to booth without truly enjoying the MAGICAL MOMENTS that Outdoor Retailer provides.
We had a party at Outdoor Retailer and tons of chill people totally showed up. But seriously, we couldn’t be more grateful for the overwhelming amount of love we received at our magazine LAUNCH PARTY, “Tunes, trendz and friendz.”
In case you’ve been camping in the backcountry, RANGE Magazine launched its Summer 2014 issue this past Wednesday. We got an overwhelming amount of support from our friends within the industry and are riding high on positive vibes we received at Outdoor Retailer. We will be posting some outtakes from the issue over the next few weeks, and wanted to share some beautiful images that didn’t make it into the magazine from our centerfold photo essay “SOUTH OF NOWHERE.”
RANGE has been hard at work developing the Summer 2014 issue of RANGE Magazine, which will go live tomorrow, August 6, coinciding with the start of Outdoor Retailer Summer Market. We like to think of the RANGE Magazine Summer 2014 issue as the PERFECT INTERSECTION OF CREATIVITY AND OUTDOOR ADVENTURE. Readers can look forward to authentic editorial content dedicated to DESIGN AND TRENDS, as well as striking photography and engaging illustrations that highlight developments within the active lifestyle industry. We’ll be celebrating the magazine launch and the future of the active, sport and lifestyle markets all week long, so get in where you fit in!
The launch of RANGE Magazine’s Summer 2014 issue is just around the corner, so we thought we’d tease you all with a glimpse of the awesomeness that will come to life on August 6, 2014. One of the articles in the new issue features an inspirational interview with Daniela Perdomo, São Paulo native, current Brooklyn resident, and co-founder of goTenna.
This week’s hit list was created for all the happy hikers out there looking for fresh, colorful product this summer. We put together a list of our favorite pieces to create the ultimate camping party pyramid!