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The RANGER Station at Outdoor Retailer + Snow Show 2018

It’s that time of year again for the RANGE crew to pack our bags and head to Outdoor Retailer + Snow Show, this year for the first time in Denver. From January 25 to January 28, 2018, we’ll be hosting a number of panels and activations in the Venture Out section of the show at The RANGER Station (Booth VO129 – SL) and The CAMP, so stop by, meet our team, and don’t forget to pick up a copy of RANGE Magazine Issue Eight: The Future of Outdoor while you’re there!

The RANGER Station – Panels + Activations

Day 1 – Thursday, January 25, 2018

The Art of the Collaboration
Time: 11:00 a.m. – 12:00 p.m.
Location: The RANGER Station, Booth VO129 – SL
Description: Why are collaborations still the most impactful way to connect with millennial consumers? We will talk with a panel of both emerging and established brands about the power of partnerships and how they can add value to outdoor products.
Moderator: Jeanine Pesce – Founder, RANGE
Panelists:
Mark Lewman, Creative Director and Principal, Nemo Design
Jedd Rose, Co-Founder, Topo Designs
Erika Gabrielli, Sr. Marketing Director, Teva
Eric Bach, COO, The Outpost
James Morin, COO, Flowfold
Alex Hoye, CEO, Faction Skis

Action Outdoors
Time: 3:30 p.m – 4:30 p.m.
Location: The RANGER Station, Booth VO129 – SL
Description: The voices of women are growing louder than ever. Join us for a discussion featuring industry leaders making waves in action sports and beyond.
Moderator: Lisa Dougherty, RANGE Digital Marketing
Panelists:
Jenna Kuklinski, Marketing Manager, Nikita / Bonfire
Rian Rhoe, JAM Collective
Amanda Leigh Hankinson, Splitboard Mountaineer
Barrett Christy, Head of Women’s product design and sports marketing at Mervin Mfg

Day 2 – Friday, January 26, 2018

Modern Outdoor Merchandising
Time: 12:00 p.m. – 1:30 p.m.
Location: The CAMP
Description: As the modern outdoor retail experience continues to evolve, merchandising is more important than ever before. Join Jeanine Pesce from Range for an interactive modern merchandising experience with a Q&A to follow.
Moderators:
Jeanine Pesce, Founder, RANGE
Cooper Gill, Creative Director, SET Creative

Monumental Decisions
Time: 3:30 p.m. – 4:30 p.m.
Location: The RANGER Station, Booth VO129 – SL
Description: After an unprecedented attack on America’s national monuments by President Trump, the outdoor industry came together like never before and fought back. The president’s decision to eliminate protections for millions of acres of public land is the largest rollback in the nation’s history, so there is much more work to be done. Monumental Decisions will discuss where we’ve been and where we go from here. Join OIA Government Affairs Manager Jessica Wahl for a timely and powerful discussion. Participants include companies who have been engaged on the issue (Patagonia, REI, TNF, KEEN), lawsuit experts, and Backcountry Hunters & Anglers.
Moderator: Jessica Wahl OIA, Government Affairs Manager

Day 3 – Saturday, January 27, 2018

Allyship 101
Time: 11:00 a.m. – 12:00 p.m.
Location: The RANGER Station, Booth VO129 – SL
Description: Allyship 101 explores the relationship between the outdoors and social justice. Through an in-depth discussion, we’ll examine our individual impact on creating a more equitable and inclusive outdoors from both a personal and professional standpoint.
Moderator: Elyse Rylander, Executive Director, OUT There Adventures
Panelists:
Sergio Avila, Outdoor Coordinator, Sierra Club
Mikhail Martin, Co-founder, Brothers of Climbing
Jaylyn Gough, Founder, Native Women’s Wilderness
Kareemah Batts, Brooklyn Boulders Foundation
Len Necefer, Founder, Natives Outdoors
James Edward Mills, The Joy Trip Project, Author of The Adventure Gap

Our Tools: A New Vision for the Future of Outdoor
Time: 2:00 p.m.- 3:00 p.m.
Location: The RANGER Station, booth # VO129 – SL
Description: Inspired by Audre Lorde’s quote “the master’s tools will never dismantle the master’s house,” this experiential presentation will feature leaders in the industry describing how their “tools”—i.e. their assets and their strengths—are part and parcel of building a new future for the industry.
Moderators:
Jen Gurecki, CEO, Coalition Snow
Amanda Goad, Bold Brew PR + Wild Women’s Project
Panelists:
Claire Smallwood
Jaylyn Gough
Shawnte Salabert
Marinel de Jesus
Sarah Uhl
Sarah Knapp
Erin Terra Cognita
Emma Murray
Michelle Rose
Laura Kottlowski

xx The RANGE Crew

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