1. On Our Radar: Levi’s Made & Crafted Fall/Winter 2016 Collection

    Drawing inspiration from its California roots, Levi’s will be launching its new Made & Crafted collection for Fall/Winter 2016. Featuring a primarily indigo palette, complemented by gray, brown and white, the Made & Crafted collection has an effortless and cozy feel, applying premium fabrics like wool, cotton and leather from Italy, Japan and right here in the United States to iconic silhouettes. … Read More

  2. Neptune Mountaineering: Climber-Approved Since 1973

    In 1973, Gary Neptune opened the doors to Neptune Mountaineering in Boulder, Colorado. What started as a retail store for climbing enthusiasts later evolved to offer ski equipment. Eventually, Gary even added a climbing and skiing museum to the store, one which features the most extensive collection of its kind in the country. Neptune Mountaineering has always been a place where you can share your love of the outdoors and adventure with those who shop and work there. When Gary decided to sell the business to devote more time to climbing and skiing, he chose Backwoods Retail, a family-owned business based in Austin. However, he still owns and is actively involved in the museum, and takes time to meet with visiting groups to share his love of mountaineering history. … Read More

  3. The Water’s Fine: Photographer Steven Nereo is Making Waves

    Los Angeles photographer Steven Nereo began taking snapshots between waves while surfing Malibu and Venice Beach. “I got a waterproof case for my phone and started shooting in the water. It was really fun, so I wanted to do more. I just went out and bought a film camera and a waterproof housing on Craigslist. It was a dive housing, which is weighted to compensate for trapped air, so when you’re 20 feet underwater, it’s stationary. Even without the camera and the weights, it’s 15 pounds. I finally figured out that what I needed was called a splash housing for shooting above the water.”
    … Read More

  4. Artist Steven Harrington Gets Lost in Big Sur: Exclusive New Work in a Collaboration with Parks Project

    Artist Steven Harrington has a signature psychedelic-pop aesthetic, creating playful and always far out work while partnering with the biggest names in fashion, media and technology. A longtime California resident, Harrington is well-acquainted with the state’s gorgeous coastline, connecting with the outdoors during retreats to Big Sur. While chatting with Keith Eshleman, Co-founder of conservation group Parks Project, the artist discovered they both consider this special portion of the coast their “happy place,” and a collaboration was born.      … Read More

  5. All Tomorrow’s (Desert) Parties: A West Texas Oasis Where Land Meets Sky

    The road to Marfa may be long and flat, but payoff comes in the form of intergalactic skyscapes and dusty purple mountain vistas, maybe even a double rainbow if you’re lucky. Located roughly 400 miles from both Austin and San Antonio—and about 60 miles from the Mexican border—this one-stoplight community maintains its ghost town feel despite the presence of a gemstone shop, a tiny natural grocery store and a late night grilled cheese counter filled with vintage TVs. … Read More

  6. Far Out Future: Looking Forward with Polartec’s 2016 Apex Awards

    The 18th annual APEX Awards were developed 20 years ago to recognize the best uses of Polartec fabrics. Much of the award recognition has been given to outdoor industry innovations, but the brands and uses have expanded well beyond the outdoor industry. In 2016, the award celebrates diversity of use across all sectors from outdoor athletics and action sports to fashion and lifestyle. Championing futuristic and innovative ideas, Polartec will debut a cyborg-themed campaign, featuring all 13 winning pieces in urban outdoor environments. … Read More

  7. CORDURA® Tough

    Built for the long haul, CORDURA® brand fabric technology supports products that were made to last. CORDURA® durability doesn’t compromise. It resists tears and abrasions. It takes on the extremes and endures.

    Specializing in the thrash and slash of everyday adventures, CORDURA® brand customers are the epitome of #CORDURATOUGH. … Read More